Roberta began her career by developing the HR department for a local restaurant chain in Albuquerque. During her time there, she played a crucial role in the company's growth, expanding it from three to eight locations within four years by strategically aligning HR initiatives with business objectives.

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Throughout her career in HR leadership roles, Roberta has mastered key skills in employee relations, employee engagement, culture initiatives, policy development, legal compliance, performance management, training, recruiting, and retention.

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For several years, Roberta has confidently guided employers through complex employee relations challenges. She provides effective strategies to prevent future issues by leveraging enhanced communication and employee engagement initiatives, as well as implementing robust compliance practices. In addition to her advisory role, Roberta excels as an executive, individual, and team coach, empowering others to harness their strengths for personal and professional growth.

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Roberta holds two undergraduate degrees from the University of New Mexico. She has earned certifications, including the Senior Professional in Human Resources (SPHR) and Society of Human Resource Management Senior Certified Professional (SHRM-SCP). She is also recognized as a Gallup® Certified Strengths Coach.

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Roberta is deeply committed to helping employers tackle employment issues head-on, streamline processes, enhance employee engagement, and inspire individuals to succeed. She has a passion for assisting employers with culture initiatives such as mission, vision and core values statements.

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In her free time, Roberta enjoys hiking, running, reading, writing, cooking, playing guitar and piano, and spending time with her friends and family.